Lady Gaga Wants to See Your Version of ‘Chromatica 2.0’
Lady Gaga has witnessed roaring success on the charts with her latest album, ‘Chromatica’. Settling into this whole new world, Gaga has crafted every aspect of it- from the landscape to the sound, to appearances and even moods. And now, she’s asking her Little Monsters to do the same.
Gaga just joined forces with Adobe and Live Nation to challenge her fans to illustrate their inner world based on Gaga’s made-up planet rooted in equality.
In a recent statement from the star, she emphasized how grateful she was to have fans that are so very creatively-inclined and understanding.
“My fans have consistently shown their love and creativity through their art over the years, and always make me feel so happy and understood. I can’t wait to see what Chromatica means to them,” Lady Gaga said.
So, What is Lady Gaga Hoping to Discover in these New Designs?
Fans from all over the world can tap into their imagination with Photoshop, Illustrator, Spark and more Adobe applications to craft, shall we call it, ‘Chromatica 2.0’.
Fans are allowed to use photographs from Gaga’s ‘Chromatica’ era, along with logos and illustrations too. Once they’ve crafted their designs, fans can showcase their work on either Instagram and Twitter. They just have to use the hashtag #LadyGagaxAdobe from today until the last date, July 21, 2020.
Speaking of this initiative, Ann Lewnes, the executive vice president and chief marketing officer of Adobe said, “Adobe’s mission has always been to empower people to express themselves creatively. Now more than ever, creativity is being used to speak out against inequality, cope in the midst of a pandemic, and, hopefully, build bridges with one another.”
“Who better to join forces with than one of the most creative and compassionate people in the universe, Lady Gaga, to empower our community to build worlds that unite us all,” Lewnes concluded.
The lucky fan who bags the first place, will have a whole load of goodies coming their way. From a high-quality print of their artwork autographed by Lady Gaga herself to a $10,000 cash prize, and finally, every artist’s juicy dream – a 12-month Adobe All-Apps Creative Cloud Subscription.
But don’t fret, because the next nine second-place winners, will also have treats waiting for them. They’ll each score a $400 cash prize, an autographed Gaga poster and a 3-month Adobe All-Apps Creative Cloud Subscription.
Well, to all the Little Monsters out there: let your creative juices flow!
By: Nina Karun
